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Quantifi Digital / Posts tagged "ad tech"
Online Video Advertising - Video Content is becoming the most important tool in the modern advertising arsenal.
August 9, 2017
In Industry Trends, Strategy, Technology

Online Video Advertising – Make Online Video Work For You

In 2020, video content is projected to represent 75 percent of all mobile traffic, making video the crown prince of the current internet landscape. Internet users have seen entire applications and services launched with video in mind, like Facebook Live, Periscope, Snapchat, and more. With more...

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Connected Television
July 27, 2017
In Industry Trends, Strategy, Technology

Connected Television Advertising: A New Collective Education

It’s a fact the new wave of TV watching cuts the traditional cable cord. Target audiences are watching, streaming, and tuning in to TV on their terms. With the emergence of Netflix, Hulu, and DVR, the landscape of television has changed forever – so shouldn’t...

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