To learn more about social media best practices, we recommend following social media influencers on their various social media accounts. Join a Facebook group that shares advertising hacks, follow a professional Instagrammer who gives daily tips on how to organically increase your following, or watch YouTube videos about creating a custom Facebook audience. Networking and getting connected to the pros allow you to stay on top of what’s new and trending in the social media world. They‘re also a great resource for inspiration and new ideas.
Here’s our list of top social media marketers, or what we like to call our “Fab4.”
1. Catherine Howell
Cat helps businesses and entrepreneurs find success through Facebook ads. She’s built and scaled a highly successful Facebook advertising agency (Eight Loop Social) that generates more than six figures per month. She’s also launched The Academy and FATC to help freelancers and agency owners bypass the costly and lengthy learning curves involved in building a Facebook advertising business. The Academy and FATC covers everything from enrolling clients, ad delivery, and agency processes. Finally, Cat is the creator of several Facebook communities where Facebook marketers can come together, ask questions, and share success stories.
2. Peg Fitzpatrick
Peg is a popular social media speaker, trainer, and author. She’s co-author of The Art of Social Media: Power Tips for Power Users. Covering all the major social media platforms, she frequently hears, “You’re everywhere!” from her followers. She’s passionate about social media and inspiring others to be their best.
3. Russell Brunson
Russell has built a following of more than one million entrepreneurs. He’s sold hundreds of thousands of copies of his books and has popularized the concept of Facebook sales funnels. He co-founded a software company, called ClickFunnels, that helps thousands of entrepreneurs and agencies quickly get their message to their target market. He has a powerful social media presence and keeps his fans in-tune with his expert advice through posts, podcasts, and videos.
4. Jasmine Star
Jasmine is a photographer, entrepreneur, and social media guru. She left law school to explore and build the business of her dreams. Today, she inspires and educates entrepreneurs on building their brands through social media platforms with an emphasis on Instagram strategies. She’s built a worldwide brand from scratch and has amassed hundreds of thousands of followers through her online educational efforts. She empowers entrepreneurs to build a brand and market themselves on social media.
Check these awesome people out – dig into what they do and see if they are the right social media influencer for you. Then do a little searching on your own. There are a TON of social media marketers out there all posting for the benefit of helping others.
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